Riom and Barcelona, November 28, 2023 – Alphanosos and Spanish fragrance house Eurofragance have entered into a shared risks and rewards collaboration to uncover new exclusive technologies to address unpleasant odors.
The collaboration will bring together the perfumery expertise of Eurofragance and the cutting-edge, AI-powered bio sciences of Alphanosos. The stated objective of the collaboration is to uncover complex fragrance solutions for bio-originated disagreeable body and musty smells. They aim to offer real life solutions that can be applied in everyday consumer products and to propose new proven claims to manufacturers marketing products against malodors in the home and personal care segments.
Eurofragance’s toolbox to counteract malodors
Eurofragance, the global perfumery house headquartered in Spain,
creates fragrances and fragrance-related technologies for fine
perfumery, air, home and personal care products. In particular, the
multinational develops innovations to counteract unpleasant smells.
Eurofragance has recently introduced EuroPure™, its malodor
counteraction platform, leveraging a portfolio of mechanisms to offer a
broad range of solutions for brands promising consumer well-being and
reassurance. Certain malodors are generated by bio processes, that can
occur on skin, fabrics and other surfaces. Rather than dealing with
malodors once they are present, Eurofragance is seeking new solutions to
address the problem at its source.
In this collaboration, Eurofragance counts on the R&D Scientists
in its own Innovation Center, an extensive knowledge of fragrance raw
materials, evaluation protocols and consumer insights. Moreover, it
offers its deep experience in integrating complex technical solutions
into perfumes to delight consumers.
Alphanosos, managing complexity in biosciences
Alphanosos, the French Green-Bio-Deep Tech company, uses its
proprietary AI algorithms to assemble natural or chemical non-pharma
ingredients resulting in patentable blends with strong biological
activities for cosmetic and food applications, a prelude to Alphanosos’
subsequent objectives in human health and pharmaceutical applications.
Its first patented natural mixes are already used in commercial products
and are to be further evaluated in several microorganisms-related
diseases.
Alphanosos was co-founded by Pascal Mayer, recipient of the 2022
Breakthrough Prize in Life Sciences. The company’s philosophy is to
modulate biological activities with complex mixes of safe compounds
acting on the metabolism of microorganisms and cells.
In this collaboration, Alphanosos will bring its proprietary AI and
experimental microbiology platform to accelerate the design of
innovative and efficient accords. This offers totally new and
patentable discoveries directly usable in the cosmetics and beauty
fields.
The joint program between Eurofragance and Alphanosos is slated to
last two years. This collaboration explores the malodor fighting
potential of complex mixes of ingredients, going beyond predictable
performance, thanks to sophisticated AI algorithms.